In her new book, Think Like Zuck, Intel social media strategist Ekaterina Walter explores the five critical elements that drive the success of Facebook and businesses like it, including having passion to change the world, clear vision and higher purpose to execute, extraordinary team-building skills, and a flexible business strategy.
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About our Conversation Partner
Walter has been featured in Forbes and BusinessReviewUSA and was named among 25 Women Who Rock Social Media in 2012. She sits on the Board of Directors of Word of Mouth Marketing Association (WOMMA) and is an active member of the Thunderbird Global Council at Thunderbird School of Global Management.
Connect with Ekaterina on Twitter @Ekaterina.
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(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)