That's the title of a discussion session I'll be leading in London on Thursday December 6 January 24, 2013 as part of the CIPR's Social Summer series of meetings, designed to encourage an informal and relaxed atmosphere with interesting conversation and networking opportunities. [Update Dec 4:] It looks like Christmas festivities have had an influence on the event for the original date of December 6. As a result, the CIPR has rescheduled it for Thursday January 24, 2013. Description, etc, … [Read more...] about How social do you want your PR?
Archives for November 2012
How to meet entrepreneurs, gain local insights and avoid accommodation costs
Guest post by entrepreneur Fred Caballero, co-founder, StartupStay.com. Entrepreneurs are hard-working, focused people and, many times, they find themselves on a pretty lonely journey. When my partner and I set up our first company in Dublin in 2008, naturally we had 1,000 more questions than when we started our latest one. While travelling, we thought it would be phenomenal to meet other local entrepreneurs and learn more about "business," exchange ideas and, of course, get a golden … [Read more...] about How to meet entrepreneurs, gain local insights and avoid accommodation costs
Gangnam Style heads towards a billion views
840,131,442 views since July. Wonder how soon Gangnam Style will hit a billion views. AdAge reckons Dec 11. Watch the video at YouTube: http://youtu.be/9bZkp7q19f0?hd=1 Google+: View post on Google+ Post imported by Google+Blog. Created By Daniel Treadwell. If you've not really heard of Gangnam Style other than that it's a music video, here's a bit of background from its Wikipedia entry: "Gangnam Style" [...] is a K-pop single by the South Korean music artist PSY. The song was … [Read more...] about Gangnam Style heads towards a billion views
350 million tweets a day and more Twitter superlatives
As a communication channel, Twitter is very much part of the mainstream. Indeed, it's hard to go anywhere on the social web - whether to a story on a news website, an individual blog, a company's news centre - without encountering a method by which you can easily share and amplify online what you find via Twitter and many other tools and channels: just click or tap the little button. Just how much Twitter is part of the mainstream today is well illustrated in a set of metrics captured by … [Read more...] about 350 million tweets a day and more Twitter superlatives
The Hobson and Holtz Report – Podcast #679: November 26, 2012
Intro: It's Cyber Monday in the US; Quick News: Amazon offers Amazon Pages for Brands, being 'authentic' when you recommend a product on Twitter, RSS isn't dead: it's how Red Bull will show up on FlipBoard, spying on rivals’ technology and mood: F1's Fernando Alonso's insight on social media; Ragan promo; News That Fits: Taking 3D printing seriously: GE and jet engines, Defense Distributed and guns; Michael Netzley reports from Singapore on the investor relations challenge facing Olam … [Read more...] about The Hobson and Holtz Report – Podcast #679: November 26, 2012
Could NFC make the business card really useful?
I have a thing about business cards. These little rectangular pieces of stiff paper or card seem to me to have outlived their analogue usefulness in today's digital world. What are you supposed to do with one when someone gives you theirs? You somehow have to get their contact info from the card and into your contacts list in Outlook or Evernote or whatever tool you use. That usually means typing it in unless you're an fan of OCR software (and who regularly uses that for something like … [Read more...] about Could NFC make the business card really useful?
A fix for Windows Live Writer to ‘see’ a WordPress theme
I've used the Windows Live Writer content creation and publishing tool for blog posts and pages from Microsoft since it first appeared in beta form in the mid-00s. In my experience, it is the best offline blog editor for Windows bar none. It's not perfect, mind you, with probably the biggest frustration being that of configuration with a theme on your blog, often manifesting itself when you change the theme from one to another. When WLW doesn't recognize your theme, it means that you … [Read more...] about A fix for Windows Live Writer to ‘see’ a WordPress theme
How social media supports Israel’s military and political goals
The current conflict between Israel and the Hamas government in Gaza includes a contemporary element that shouldn't really surprise anyone - the use of social media in support of Israel's military and political objectives. 21st-century tools for propaganda purposes, some might say. Effective tools and channels to engage online with influencers and opinion-leaders wherever they are, others might say. Whatever your opinion - about that and the conflict itself - it's clear that digital … [Read more...] about How social media supports Israel’s military and political goals