The Hobson and Holtz Report – Podcast #675: October 29, 2012

Listen Now:

Intro: Communication channels and Hurricane Sandy; FIR Interviews with Cisco, Lee Lefever coming;

Quick News: Five interesting facts about international social media use, Europe’s business elite takes to social media, publishing a court-ordered apology Apple style, Twitter tests a ‘like’ button; Ragan promo;

News That Fits: The rise of the social media listening command center; the science of paying attention: Nestle’s Digital Acceleration Team and social media monitoring; the Media Monitoring Minute with CustomScoop; Michael Netzley reports from Singapore on his case study on Tata Consultancy Services, recruiting, best practices and more; listener comments; how large companies are addressing the mobile revolution, and responsive design; TemboSocial promo; Dan York reports on Google’s Hurricane Sandy crisis map, impressions from a visit to Moscow, US Supreme Court and content vs global pricing; Clark Kent hangs up his reporter’s mantle to become… a blogger;

Music from Secret Skwirl; and more.

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Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years,; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at; and TemboSocial (formerly Pollstream): helping you transform your communications goals into exciting strategies that will enable you to engage, educate and inform your customers and employees online,

For Immediate Release: The Hobson & Holtz Report for October 29, 2012: An 80-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR Show Notes links
Names of blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Notes pages at The New PR Wiki. You can contribute time stamps – see the show notes home page for info.

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So, until Monday November 5…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.