FIR Book Review: What the Plus! Google+ for the Rest of Us by Guy Kawasaki

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whatthepluscoverGoogle+ is Google’s social network, launched publicly in September 2011 following a three-month beta test phase. According to its Wikipedia entry, as of September 2012, it has a total of 400 million registered users of whom 100 million are active on a monthly basis.

In What the Plus! Google+ for the Rest of Us Version 2.0, author (and unashamed Google+ evangelist) Guy Kawasaki explains how to get started, create an enchanting profile, optimize your content for social searches, share posts and photos, conduct video hangouts, and gain followers.

Each of the 15 chapters in the book’s nearly-200 pages offers practical advice and great tips that help you quickly grasp much of the specifics and get up to speed with using Google+.

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What the Plus! Google+ for the Rest of Us Version 2.0, by Guy Kawasaki.

Publisher: McGraw-Hill
Ebook and paperback (208 pages) editions
Published in the US: September 2012
ISBN: 978-0-07-181010-4
MHID: 0-07-181010-2

Purchase the book online at:

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This FIR Book Review is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information:

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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