Listen Now:

Intro: No Asia report from Michael Netzley this week; new FIR Speakers & Speeches podcasts from Dave Coplin, Antony Mayfield, Andrew Grill at #smwb2b; new FIR Interview podcast with Phil Hollows of Feedblitz;

Quick News: HootSuite launches Conversations, Quartz digital business magazine launches, Kellogg’s swaps snacks for tweets, give your Twitter handle a unique look with a professional Twitter header image; Ragan promo;

News That Fits: Fear makes some CEOs leery of social media, Twitter especially; activists undermine potential sales of book on Amazon; the Media Monitoring Minute with CustomScoop; listener comments; Dan York reports on Apple, Twitter, App.net, and more; TemboSocial promo; a Klout score that’s a factor in hiring someone is stupid says TechCrunch; reviewing Quora responses to the question “is social media being ‘lost’ to the PR industry?”; Mitch Joel on next week’s show as guest co-host;

Music from Lit on the Flash; and more.

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For Immediate Release: The Hobson & Holtz Report for October 1, 2012: An 82-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.

Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

• FIR #671 bookmarks on Delicious

Names of blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Notes pages at The New PR Wiki. You can contribute time stamps – see the show notes home page for info.

• FIR #671 show notes at The New PR Wiki

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So, until Monday October 8…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)