Things are heating up in the social influence measurement space with yesterday’s re-launch of Kred as Kred Story. Kred is one of three companies I see as the primary ones that, broadly, offer measurement and analytics services in the emerging field of social influence measurement (the other two companies are…
Next month, I’m speaking at an evening event in central London organized by Bernie Mitchell and #TAGTribe Forum, entitled “Your Connected Customer and Company.” Fellow speaker JP Rangaswami and I will be talking for about 15 minutes with some thoughts and ideas each of us has relevant to the event…
Giovanni Rodriguez, one of the earliest communications practitioners to work in social media on behalf of clients, has launched a new social media consulting firm, SocialxDesign. The agency is an independent strategy firm that was developed as an incubator project at Eastwick, a technology communication agency where Rodriguez worked from…
Content summary: FIR Interview with Giovanni Rodriguez coming; Mitch Joel to guest co-host FIR on Oct 8; Mark Story has a new job; listen to the Online Marketing and Communications podcast from Jon Buscall in Sweden; is anybody having problems seeing the FIR logo in the iTunes podcast app?; Quick…
In studying the latest hype cycle for emerging technologies chart, published last week by IT industry analysts Gartner, there’s much to absorb as you review what Gartner sees as the common patterns of overenthusiasm, disillusionment and eventual realism that accompanies each new technology and innovation. For its 2012 report on…
In November 2011, I quit Klout. Totally and completely. Not only did I close the account, but also I cancelled permissions to allow Klout to connect to each of the online social places to which I’d previously given it permission. That included manually removing permissions from Twitter, Facebook, Google+, LinkedIn,…
Steven J. Vaughan-Nichols explains how the new Google+ naming system will work, enabling business people and business brands to have custom URLs: short, easy-to-remember web addresses that should make it easier to find a business profile or page on Google+. For instance, instead of going to https://plus.google.com/111717275116289870961 to get to…
Content summary: FIR Interview with Cisco’s John Earnhardt posted; Quick News Clips: your FIR co-hosts inspire a PRSA press release about ethics in public relations; try The Crisis Show, a G+ Hangout podcasty thing; HuffPostLive video launches; Connectify Dispatch on Kickstarter; Google Buys Frommers; Ragan promo; News That Fits: online…
