The Hobson and Holtz Report – Podcast #659: July 9, 2012

Content summary: Third episode of the FIR Book Club with Gini Dietrich is up; FIR Interview with author Eric Bergman is up; coming soon: FIR Interviews with Marcus Nelson, CEO of Addvocate, and Chris Sorek, new Executive Director at IABC; Progresso update; News That Fits: ’tis the season of business crises and communication kerfuffles with three companies in the reputation-damage frame: Barclays Bank, British Airways and GlaxoSmithKline; Ragan promo; Dan York reports on Twitter’s iPhone update, the media’s been wrong about Second Life, Seth Godin’s book experiment, and more; a new take on how to measure influence; listener comments; the Media Monitoring Minute with CustomScoop; Mark Story reports from Washington, DC; TemboSocial promo; Michael Netzley reports from Singapore on ten lessons about doing PR in Asia, and new reports from Visa and the Asia Digital Marketing Association; catching up on GaggleAmp with CEO Glenn Gaudet; music from The Glammers; and more.

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For Immediate Release: The Hobson & Holtz Report for July 9, 2012: An 80-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.


Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.


Names of blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Notes pages at The New PR Wiki. You can contribute time stamps – see the show notes home page for info.

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So, until Monday July 16…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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