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Archives for July 2012

FIR Interview: IABC Executive Director Chris Sorek

July 31, 2012 by Neville Hobson 

The International Association of Business Communicators (IABC) welcomed Chris Sorek as its new executive director effective July 1. (Read the press release.) Sorek's appointment follows a lengthy search to replace Julie Freeman, ABC, APR, who left the post after 10 years at the helm. Founded in 1970, IABC provides a professional network of about 15,000 business communication professionals in over 80 countries. Members hold positions in a wide variety of communication positions ranging from … [Read more...] about FIR Interview: IABC Executive Director Chris Sorek

Filed Under: For Immediate Release, IABC

The Hobson and Holtz Report – Podcast #662: July 30, 2012

July 30, 2012 by Neville Hobson 

Content summary: FIR Interview with Philip Sheldrake and Stephen Waddington on "Share This" published; interview with Chris Sorek, IABC executive director, coming; how to run an effective tweetup: #EalingTU shows the way; Ragan promo; News That Fits: how social should business leaders be, or how much more do you need convincing?; Dan York in Vancouver, Canada, responds to Brian Person's comments about the new iPhone podcasts app, Instagram, and more; the Media Monitoring Minute with CustomScoop; … [Read more...] about The Hobson and Holtz Report – Podcast #662: July 30, 2012

Filed Under: For Immediate Release

FIR Interview: Philip Sheldrake and Stephen Waddington on ‘Share This’

July 30, 2012 by Neville Hobson 

"Social media has become an invaluable tool in my PR armoury by giving me a direct voice to speak directly to members of the media and the general public," says Lord Sugar. "This book is a useful guide to using social media effectively." Gaining such a glowing endorsement for a business book from one of the UK's most influential business leaders, media personalities and political advisers is no mean feat. It sets the focus well for Share This: The Social Media Handbook for PR Professionals … [Read more...] about FIR Interview: Philip Sheldrake and Stephen Waddington on ‘Share This’

Filed Under: Books, For Immediate Release

A compelling future for digital business media

July 29, 2012 by Neville Hobson 

In May, the Financial Times went on record to say with some confidence that they expect to see more paying subscribers to the paper's digital edition by the end of 2012 than to its traditional printed newspaper. In a post on the FT's Press Office Blog on July 27, the paper says that digital subscriptions have surpassed print circulation globally, five months ahead of its own time prediction. The FT’s results for the first half of 2012 show that more people than ever are paying for FT … [Read more...] about A compelling future for digital business media

Filed Under: Business, Communication, Mainstream Media, Marketing, Mobile, Online Media, Social Media, Society, Technology, Trends, Web Tagged With: Financial Times

Let the Games begin

July 27, 2012 by Neville Hobson 

#OpeningCeremony - 9:00pm UK July 27, 2012. Experience it live (or go here if you're in the US). #London2012 | #Olympics … [Read more...] about Let the Games begin

Filed Under: Experiences, Social Media, Sport, Television, Web Tagged With: #London2012

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Perspectives at the intersection of business, communication and technology - communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital and social communication to help you understand what they mean for people and organizations. More...

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