A universal story for the Olympic Games

Change just one letter and it becomes a universal story.

Reshared post from +Vic Gundotra

This is how to tell a story.

Congratulations to P&G on what I think is the best ad I’ve seen this year.

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Post imported by Google+Blog. Created By Daniel Treadwell.

See P&G’s Facebook page for more about their ‘Thank You Mom’ ad campaign for the London 2012 Olympics.

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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