In this FIR Interview, FIR co-host Shel Holtz speaks with Sara Folkerts, who works in internal social media at Sprint and is heavily involved in the Ninja program. She discusses the origins of the Ninjas, what they do, how they’re trained, the results it has achieved, and where the program is heading.
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About our Conversation Partner
Sara has presented on internal social media strategies at several conferences and at other companies. Where can you find her? On Twitter, of course! @saramiller.
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This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)