The Hobson and Holtz Report – Podcast #645: April 2, 2012

Content summary: Neville and Shel are both traveling, but Shel’s solo this week with a contribution from Neville; two new interviews are up, one with Dachis Group CTO Erik Huddleston and the other with PulsePoint Group’s Michael Gale and Jacklyn Allgayer about the new study, “The Socially Engaged Enterprise;” another interview is coming later this week with Sara Folkerts of Sprint on the mobile company’s program to train employees to represent the organization in social channels; a new blog worth looking at is PR Examples; Shel’s meeting with PRSA’s Keith Trivitt in New York; News That Fits: as access to information increases, trust is declining, yet CEOs who tweet are trusted more; Ragan promo; Michael Netzley’s Asia Report, including a look at the Melbourne Mandate from the Institute for Public Relations; are communicators ready to begin producing mobile content?; Media Monitoring Minute from CustomScoop; Facebook is reportedly preparing a major upgrade of its search utility to produce robust social search; Dan York’s report; TemboSocial promo; games and gamification make inroads as the U.S. State Department sponsors a crowdsourcing game to identify five (fake) criminals around the world; music from The Fire Apes; and more.

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For Immediate Release: The Hobson & Holtz Report for April 2, 2012: A 61-minute podcast recorded live from Concord, California, USA.

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So, until Monday April 9…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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