A nice sound bite in a frothy report by US entertainment industry columnist and blogger +Sharon Waxman about yesterday’s online protests against SOPA and PIPA.
If you remember the core of this issue, it’s seen by many as Hollywood and vested interests versus the rest of us. Sort of the 1% against the 99%.
I’m not sure I’d liken it to a war zone – emotional rhetoric isn’t really helpful – yet this assessment looking at the PR aspects isn’t bad at all.
The bottom line:
It seems that Hollywood still does not realize that it is in the information age. Knowledge moves in real time, and events move accordingly. The medium is the message in a fight like this.
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Sunk! How Hollywood Lost the PR Battle Over SOPA | The Wrap Media
Hollywood had Chris Dodd and a press release. Silicon Valley had Facebook
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To extend Waxman ‘s analogy a little further, battle may be won yesterday but a war still wages.
On the matter of the MPAA press release, I like Ike Pigott’s suggested edits that would make the message a little more authentic. :)
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6 responses to “Hollywood had Chris Dodd and a press release, Silicon Valley had Facebook”
Hollywood has always been Anti People for the most part. Their values and interests are mostly perverse and corrupt. They are greedy and care nothing about fans.
+Steven Streight not sure I would agree with that generalization, Steven. They're not all bad!
+Neville Hobson I say "for the most part". Finding a decent, truly good Hollywood person is as hard a finding one in Congress or on Wall Street, I would imagine. :^)
+Steven Streight I work, ostensibly, in Hollywood, on the basis that my UK-based marketing agency works primarily on mainstream US movie campaigns. It seems to me that you make the mistake, popular these days, of discrediting an entire industry and all who work in it on the basis of the excesses of a disproportionately influential few, acting, to my mind, as much out of panic and fear as greed. In doing so you risk alienating those less passionate than yourself, of which there are clearly many, who will be needed to join the fight against rushed, ill-considered, civil rights-infringing copyright legislation in order for it to be effectively counteracted.
It seems to me that this isn't Hollywood versus the rest of us but rather User Generated Content vs. Entertainment Industry Generated Content. These days the entertainment industry extends far beyond Hollywood. You have organizations such as Major League Baseball and the NFL, as well as entertainment industry workers unions such as the electrical workers union that have been recognized as supporters of this legislation.
Outfits like Wikipedia, Google and Facebook, all of which rely heavily on user generated content to support their respective business models, have been staunchly opposed to this legislation. Meanwhile some favorite companies of the rest of us who do rely heavily on the established entertainment industry are, at the very least, not voicing opposition or protesting. Netflix was for it but now claims neutrality. As far as I know Apple has not made a statement either way. I have not seen a statement from Pandora either.
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