YouTube: the global TV channel

I caught a few minutes of President Obama’s Google+ Hangout last night as it was streamed on YouTube. If you’ve done a Google+ Hangout video chat before, you’ll be familiar with the format and this was no different. Except, of course, it was the President of the United States plus five lucky citizens chosen by +The White House to hang out live with the Pres in a carefully-controlled setting. Plus the millions of people worldwide who tuned in, as it…

The Hobson and Holtz Report – Podcast #636: January 30, 2012

Content summary: Inaugural FIR Book Club took place on January 27; GaggleAmp webinar January 31; new podcast alert: Jay Baer “Social Pros,” featuring “social media practitioners, people doing the real work for companies,” features an interview, social media stat of the week and “Work it Out” – first episode due on February 2; News That Fits: blogging declines in business as newer tools rule; Ragan promo; Michael Netzley reports from Singapore on the year of the dragon on the Chinese…

Scroll Excel 7 first look

The market for tablet computers is looking rosy according to any number of research studies and reports in the mainstream media and tech press. It’s continuing good news for Apple and its iPad and for the myriad Android tablet-makers; and for satisfying consumers’ desire to own the latest affordable tech that gives them the freedom to get at information whenever and wherever they want it. According to one recent report I read by Research and Markets, the expected growth of…

Integrated CIPR news on your desktop – shame about mobile

The Chartered Institute of Public Relations (CIPR) launched a social media newsroom on January 23. In  their words, it “integrates announcements on our website with our Twitter feed, Facebook and LinkedIn pages and with the CIPR Conversation.” It’s a good example of an organization evolving how it communicates information about itself (and, in this case, about a profession and its membership) and how it enables easier sharing of its content in ways that are measurable, eg, social-share buttons, and linking…

Social media: word of mouth at scale

Among some compelling metrics about Facebook’s contributions to Europe’s economies last year – led by $15.3 billion value and 230,000 jobs – is this description of social media by Facebook COO Sheryl Sandberg: […] She argued that we’re living in the midst of a revolution and said that social media has resulted in three key trends: the shift from anonymity to authentic identity, the shift from wisdom of the crowds to wisdom of the people, and the shift from being…

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