The Hobson and Holtz Report – Podcast #615: September 5, 2011

Content summary: Vote for FIR on Podcast Alley; it’s Labor Day in the US; Lionel Menchaca interview is up, interviews coming with Jeremiah Owyang, HSBC, Mark Dollins, Mark Hillary; game-based marketing book review is coming; Neville’s impressions of last week’s Ealing Tweetup; the FIR Listener Survey 2011 is ready; listener comments discussion; Ragan promo; News That Fits: HSBC launches social media newsroom in the UK, Michael Netzley in Singapore reports on corruption in India and more, the Media Monitoring Minute with CustomScoop, the rise of the social enterprise, PRSA and CIPR initiatives on the state of ethics in PR, Pollstream promo, Dan York reports on weight-loss exercising and more; music from Black Furies; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years,; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at; and Pollstream: helping you transform your communications goals into exciting strategies that will enable you to engage, educate and inform your customers and employees online,

For Immediate Release: The Hobson & Holtz Report, for September 5, 2011: A 65-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the show notes home page for info.

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at; call the Comment Line at +1 206 222 2803 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday September 12…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.