Next FIR Live – July 30: Every company is a media company

FIR Live #23
Saturday, July 30, 2011
10am PT / 1pm ET / 6pm UK
Participate or listen in

These days, for a variety of reasons, every company needs to be a media company. Call it brand journalism. Call it what you like. More and more companies are employing tactics that accommodate the concept.

On the next episode of FIR Live, we’ll discuss what it means to be a media company – and why it’s important – with:

  • Tom Foremski, the man who coined the phrase.
  • Wendy Tanaka, technology news editor for Cisco Systems’ The Network, the company’s new media-driven online newsroom.
  • Ragan Communications CEO Mark Ragan, who employs content producers to promote a company that hosts conferences and workshops.

FIR Live is (as the name suggests) a live broadcast. Your participation makes these episodes better, so call in or engage with us in the chat room on the Talkshoe website. The call-in number is +1 724 444 7444 (US number; you can call in via Skype or similar) and the show ID is 97345.

FIR Live #23 is set for Saturday, July 30 at 10 a.m. Pacific, 1 p.m. Eastern, 6 p.m. UK. Do join us!

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.