The IABC sunshine conference

I did like the "Hello, sunshine!" greeting on the promotional postcard mailing you see here that I received this week from IABC about the 2011 World Conference taking place in San Diego, USA, next month. In British usage, ‘hello sunshine’ is an informal friendly greeting although I couldn’t find the…

Understand more about social CRM

Last Friday, I participated in Social CRM 2011, a one-day conference in London organized by Luke Brynley-Jones. The event attracted well over 100 participants who came to hear a range of excellent speakers and join in discussion over a topic that defies clear definition – social customer relationship management or,…

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