FIR Book Review: Deadly Spin by Wendell Potter

Deadly Spin: An Insurance Company Insider Speaks Out on How Corporate PR Is Killing Health Care and Deceiving Americans, by Wendell Potter.

FIR Book Reviews editor Bob LeDrew reviews Deadly Spin by former CIGNA PR executive Wendell Potter.

According to Publisher’s Weekly, Potter exposes the PR pro’s propaganda tricks – fake grass-roots organizations, bogus scientific studies – and recounts his shame-faced repentance." But he also trenchantly critiques the failure of America’s for-profit health-insurance system: the underhanded methods insurers use to "dump the sick"; the skyrocketing premiums and deductibles that put health care beyond the reach of millions; the "obscene salaries executives rake in while denying benefits to patients."

Get this podcast:

Deadly Spin by Wendell Potter
Publisher: Bloomsbury Press
Hardcover: 288 pages
Published November 2010
ISBN-10:1608192814
ISBN-13:1608192816

Purchase at Amazon US, Amazon Canada, or Amazon UK.

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This FIR Book Review is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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