FIR Interview: Joseph Jaffe, Chief Interrupter, Powered

flipthefunnelFIR co-host Shel Holtz catches up with Joseph Jaffe about his role at Dachis Group and his latest book Flip the Funnel.

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About our Conversation Partner

josephjaffeJoseph Jaffe is Chief Interrupter at Powered, a Dachis Group company. He is author of three books, including most recently Flip the Funnel: How to Use Existing Customers to Gain New Ones.

Follow Joseph on Twitter: @jaffejuice, subscribe to his blog and audio podcast, Jaffe Juice, or his video show, Jaffe Juice TV.

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This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information:

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(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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