Content summary: Welcome to the 5th anniversary episode; how FIR started; first test audio from Dec 2004; clip from FIR #1 on Jan 3, 2005; some listener comments; please vote for FIR at Podcast Alley; acknowledging our correspondents, past and present: Lee Hopkins, Michael Netzley, Dan York, Eric Schwartzman, David Phillips, Sallie Goetsch; the Media Monitoring Minute from CustomScoop; a five-year retrospective (details below); more listener comments; thanks to our sponsors Ragan Communications … [Read more...] about The Hobson and Holtz Report – Podcast #514: January 4, 2010
Archives for 2010
Ellee Seymour asked me if I've tried an e-reader yet, one of those gadgets that you use to read e-books. Something like a Sony Reader, perhaps, or an Amazon Kindle. I told Ellee that I hadn't yet. I do read a great deal of material on a computer screen, either a laptop or desktop, but not on a device designed only for that purpose. I sometimes read content on the iPhone, especially in planes and other public transport, but that's pretty hard work on such a small screen. For me, the … [Read more...] about Apple’s tablet as the killer e-reader
The Royal Mail has a terrific series of stamp designs it plans to release on January 7 that features the covers of some iconic British rock music albums over the last 40 years. The Classic Album Covers collection features album covers from these bands: from left to right, top row â€“ Pink Floyd: The Division Bell, Coldplay: A Rush Of Blood To The Head, Blur: Parklife, New Order: Power Corruption And Lies, Rolling Stones: Let It Bleed; bottom row â€“ The Clash: London Calling, Mike Oldfield: … [Read more...] about Stamps for collecting not for posting
Today, January 3, 2010, is rather a special day for Shel Holz and I as it marks the fifth anniversary of For Immediate Release: The Hobson and Holtz Report, the podcast we both started on January 3, 2005. To me, that day five years ago often feels like it was only yesterday. Yet so much has happened in this time in our specific areas of interest that embrace a pretty broad spectrum of business, online communication and technology, on a global level. Weâ€™ve grown from a single podcast five … [Read more...] about Marking five years as a podcaster
Last month, Kerry Bridge and I organized and hosted the Dell B2B Social Media Huddle, a one-day event at Dell UKâ€™s headquarters that attracted more than 50 people from across the UK. Some came to listen, some to talk, others to present stories of their experiences or thinking regarding social media in a business-to-business context. One thing seems quite clear from the blog posts and other commentary that's been published since the event â€“ everyone gained something valuable from being part … [Read more...] about Joining dots about social media and B2B
Credible case studies or examples of how people in organizations successfully use social communication channels like Twitter to connect and engage with customers are gold dust to anyone looking to make a case in their own organization. We know how Dell can make money out of Twitter - $6.5 million so far, they say. It's a terrific case study. Yet such an achievement can not only seem out of reach for many organizations, but also not necessarily reflecting their goals which may not be about … [Read more...] about Five examples of innovation with Twitter
This is my first post of the New Year â€“ and a new decade â€“ so Iâ€™d like to start by wishing you a very Happy New Year and the best of everything for 2010. â€˜2010.â€™ How would you say that? As â€˜twenty 10â€™? Or as â€˜two thousand and tenâ€™? Thatâ€™s the question I asked on Twitter on New Yearâ€™s Eve. Some great replies: On balance, â€˜twenty 10â€™ is just ahead. I agree with Jeremy, Tony and David: saying â€˜twenty 10â€™ is far better than saying … [Read more...] about Twenty 10 or two thousand and 10?