The Hobson and Holtz Report – Podcast #575: November 29, 2010

FIR5years-sm17Content summary: Kristin Brandt from Manic Mommies is guest co-host; FIR Live on BP Gulf oil spill set for December 11; listener comments; Ragan promo on Corporate Editors and Writers Conference; Kristin and Shel discuss mommy blogging; News That Fits: major retailers offer holiday deals on social networks, Neville’s commentary on PR spam, Michael Netzley’s Asia report, Media Monitoring Minute from CustomScoop, new data on employee brand evangelists, Pollstream, Dan York’s report; music from Matthew Ebel.

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About our Guest Co-Host

kristinbrandtKristin Brandt is vice president at Sundin Associates, an award-winning marketing and advertising agency, where she is responsible for account management as well as the development of client web sites and social media strategies.

A full-time working mother with two children, she is also executive editor and co-host of Manic Mommies Media, an emerging media company supporting moms trying to balance work and family life, that has drawn the attention of major brands including General Motors, Real Simple, Mead and Microsoft.

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years,; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at; and Pollstream: helping you transform your communications goals into exciting strategies that will enable you to engage, educate and inform your customers and employees online,

For Immediate Release: The Hobson & Holtz Report, for March 1, 2010: A 71-minute podcast recorded live from Concord, California, USA, and Natick, Massachusetts, USA.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the show notes home page for info.

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Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

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So, until Monday December 6…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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