"Is it a phone? Is it a tablet? An iPad killer? Or what?" These are the questions that stood out to me in much of the online commentary about the Dell Streak, the new mobile device launched by Dell a few months ago. And many people answer such questions by…
Twitter‘s all over the news today, not only tech but also general, reporting and commenting on its announcement yesterday of "a new, re-engineered Twitter.com that provides an easier, faster, and richer experience." In essence, Twitter has re-designed the website with some significant technical enhancements and interface improvements in how you…
Content summary: Shel’s in Hawaii, Neville solo today; two FIR Interviews posted: Susan Beebe and Richard Binhammer, Dell, on chief listeners, and Kaitlyn Wilkins, Ogilvy on the Ford S-MAX London event; Karen Hoegh’s new book on podcasting is published in Denmark; listener comments and discussion; News That Fits: the demise…
Earlier this year, Ford Motor Company launched the new Ford S-MAX in the UK. Its dramatic advertising – featuring ice explorers, skiers, glaciers and snow-covered mountains – was the focus of the Ford S-MAX 3D Projection Event that took place at the Senate House, University College London, on September 9,…
Does your organization have someone whose prime role is to listen to what people are saying about you online and then know what to do with the results of that listening? Dell does, with ‘chief listeners.’ Dell sees chief listeners as critical to making sure the right people in the…
It seems like only yesterday that I watched those terrible images on CNN of the Twin Towers burning and collapsing on this day in 2001. Nine years on and who can forget all the images of tragedy? Nearly 3,000 people died in this mass murder in all the places touched…
Do the images on this page offend you? If they do, I imagine it’s the use of the f-word that you find offensive. Or perhaps its the juxtaposition of that word with the word ‘cancer.’ Possibly it’s the logo’s garish monochrome appearance and the bold typeface. Or maybe it’s seeing…
A new television channel started up today in London that offers the organization behind it an opportunity to reach out in a new and interesting way to people it wants to connect with, and viewers to gain access to information they might otherwise not have a chance to. Broadcasting live…
