Content summary: Follow-up on survey samples; correction on Disney blog aggregation story from last show; listener comments discussion; 5 minutes on… the Oxford English Dictionary may become an online-only publication, ghost-blogging firms, new thriller sells more e-books than hardcovers, how the public views PR/advertising; the Media Monitoring Minute with CustomScoop;…
One of the things I hear a great deal of when in conversation with businesses about communication is how important it is to listen to what people are saying. I couldn’t agree more – you need to listen before you can engage in a conversation. ‘Engage’ is the operative word…
About a month ago, I discovered Paper.li, a service that aggregates content linked to by people in a Twitter community into an online newspaper. It’s one of the most useful ways I’ve found for surfacing news and information I might otherwise have missed entirely. Not only that, "Neville Hobson Daily,"…
With a lot of cars on the UK roads this Bank Holiday weekend, it’s a fair bet that quite a few drivers will be using their mobile phones while driving their vehicles. While holding a mobile device in your hand and using it when driving is illegal in the UK,…
Content summary: Listeners’ comments and discussion; 5 minutes on… Have you heard of Facebook Stories (and Twitter Tales)?, books disruption: Seth Godin will no longer publish the old way and ads are coming, Disney invites bloggers to get aggregated, Skype etiquette; the Media Monitoring Minute with CustomScoop; News That Fits:…
I conducted an ad hoc and wholly unscientific poll among a handful of my friends the other day about the possibility of advertising coming to books. It produced some strong (and predictable) negative reactions. Hell freezing, dead bodies and metaphors about fat and slim peppered the comments I received. A…
One of the memorable scenes for me in the 2002 film Minority Report is the bit where the hero John Anderton, played by Tom Cruise, goes on the run and finds himself in a shopping mall. In the society of 2054, the year of the film’s story, advertising displays deliver…
Content summary: FIR Live #18 posted; David Parmet joins Converseon; listener comments; 5 minutes on… Twitter’s official tweet button has arrived, a few mobile web stats and facts, HP has lost its way, GAP offering FourSquare discount; the Media Monitoring Minute with CustomScoop; News That Fits: TweetChats for business, Michael…
