Updated on February 13, 2010
[â€¦] instead of hoisting up a paywall around all its news content, Le Fig is going for a freemium model, charging only for extras like newsletters, a digital copy of its printed edition, social media features – and booking you a dinner table. The new features come in three tiers, but spokesperson Antoine Daccord tells paidContent:UK: â€œNews will be free forever…â€
It seems similar to the Financial Timesâ€™ model of free access to some content but you pay for what the FT considers as premium content. One difference the FT has is that you have to register after a certain number of accesses during a month, although some content is still free, notably news content.
Freemium works well if the FT is any indicator (Iâ€™m a paying subscriber, incidentally). But if people are willing to pay for access to all the content they want, including news, you might build a viable business if all your numbers add up.
Isnâ€™t it that simple?