Linchpin is the title of Godinâ€™s latest book, published today.
As Godin writes, "Every day I meet people who have so much to give but have been bullied enough or frightened enough to hold it back. It’s time to stop complying with the system and draw your own map. You have brilliance in you, your contribution is essential, and the art you create is precious. Only you can do it, and you must."
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About our Conversation Partner
His books have been translated into more than 20 languages, and his ebooks are among the most popular ever published. He is responsible for many words in the marketer’s vocabulary, including permission marketing, ideaviruses, purple cows, the dip and sneezers. His irrepressible speaking style and no-holds-barred blog have helped him create a large following around the world.
Linchpin by Seth Godin
Publisher: Portfolio Hardcover
Hardcover: 256 pages
Published (in USA): January 26, 2010
Links to words of mouth at The Linchpin Posts.
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(Cross-posted from For Immediate Release, Shelâ€™s and my podcast blog.)