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Month: January 2010

The Hobson and Holtz Report – Podcast #521: January 28, 2010

Content summary: Neville’s in Dublin, Ireland; FIR Interview with Seth Godin published; follow-up report on Irish blogger Melanie […]

Posted on January 28, 2010January 28, 2010 For Immediate Release

Procter and Gamble embraces Facebook

When the world’s biggest marketing firm, Procter & Gamble, says it’s making a huge marketing move with a […]

Posted on January 27, 2010January 27, 2010 AdvertisingBusinessCommunicationMarketingPublic RelationsSocial MediaSocial NetworksWeb

A social conversation in Dublin

I’ll be in Dublin later this week, leading “New media for seasoned professionals,” a workshop for the Public […]

Posted on January 26, 2010 BusinessCommunicationEventsPresentationsProfessional DevelopmentPublic RelationsSocial MediaSocial Networks

FIR Interview: Seth Godin on Linchpin

Linchpins are the essential building blocks of great organizations, says author, entrepreneur and marketing expert Seth Godin. Like […]

Posted on January 26, 2010 BooksFor Immediate ReleaseMarketingSocial MediaSocial Networks

FIR Cut: We can’t handle more than 150 friends

Overflow from FIR #520 on January 25, 2009. Sunday Times: OMG: brains can’t handle all our Facebook friends […]

Posted on January 25, 2010 For Immediate Release

The Hobson and Holtz Report – Podcast #520: January 25, 2010

Content summary: FIR Live #17 recording published, FIR Interview with Scott & White is up, another FIR Interview […]

Posted on January 25, 2010 For Immediate Release

The overwhelming appeal of self-creating your own iPhone app (and soon for Android)

When I heard about AppMakr last week, a website that lets you create your own iPhone app for […]

Posted on January 25, 2010 CommunicationExperimentingFor Immediate ReleaseInnovationPodcastingSocial MediaSoftwareWebWorkplace

FIR Live #17 – January 23, 2010: The relationship between marketing and PR

Content summary: A panel of veteran PR and marketing practitioners and academics discuss the relationship between marketing and […]

Posted on January 24, 2010January 25, 2010 For Immediate Release

FIR Interview: Steve Widmann and Aaron Hughling, Scott & White Healthcare

Scott & White, a hospital network in the Central Texas city of Temple, had only recently launched its […]

Posted on January 23, 2010January 23, 2010 For Immediate Release

Freedom of speech: defining ‘social’

Earlier this week, I recorded a video commentary for the word of the day at Wordia.com, the visual […]

Posted on January 23, 2010January 23, 2010 CommunicationOnline MediaPresentationsSocial MediaSocietyUncategorizedWeb

The Hobson and Holtz Report – Podcast #519: January 21, 2010

Content summary: Congrats to Jeremy Wright who’s joined Thornley Fallis in Toronto; FIR Live on Saturday: Valeria Maltoni […]

Posted on January 21, 2010 For Immediate Release

Campaign creativity in Latin America

If Latin America is a business area of interest to you, a report by AdAge.com on marketing success […]

Posted on January 19, 2010 AdvertisingBusinessCommunicationInnovationMarketingPublic Relations

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