The Hobson and Holtz Report – Podcast #479: August 31, 2009

Content summary: FIR Interview with Chris Brogan posted; FIR Interview coming with Brian Solis and Deirdre Breakenridge, and another one in the works with Mitch Joel; SNCR Awards deadline is Sept 7; MyChingo/MobaTalk is no more; IABC Cafe2Go interview with Roger D’Aprix posted; Shel re-starts StopBlocking.org; Michael Netzley interviews documentary film maker and educator Tan Siok Siok in Beijing about Twittamentary; the Media Monitoring Minute with CustomScoop; News That Fits: Kim Kardashian PR reality show, regulating Twitter at the US…

Pay attention to augmented reality

Is augmented reality going to be the Next Big Thing? A lot of people think so, as all the increasing talk is helping the topic rapidly ascend the Technology Trigger in Gartner’s 2009 hype cycle for emerging technologies published last month. I wrote about this topic in July. Now it’s one I keep seeing popping up everywhere. With so much hype already, and the build-up increasing, what’s the best way to grasp what augmented reality means in a practical sense…

PR Boo #3

Three great items this week: Dave Fleet’s advice for entry-level PR professionals (which I reckon applies to every-level PR professionals); Shel Holtz and firing up StopBlocking.org; and Dave Jones’ report on his colleague Niall Cook updating Hill & Knowlton’s social media guidelines. Listen! Links to the blog posts I talked about: 14 Key Skills & Attributes For New Public Relations Professionals – Dave Fleet Revitalizing StopBlocking.org – Shel Holtz Have your say on H&K’s social media guidelines – Dave Jones…

Social media and a fundamental shift

Can social media change the rules of old-world business? That’s a question I’ve been mulling over during the past week or so in thinking about how and where social media fits into an organization’s business planning as part of the array of communication tools and channels available to everyone today. Yet social media are simply tools and means that people use to connect with other people. They represent different ways of communicating than we’ve been accustomed to, as well as…

A conversation with Roger D’Aprix

A couple of days ago, I had the great pleasure of engaging in conversation with someone who has been a huge influence over the past twenty years in shaping a great deal of my thinking about organizational communication and employee engagement. That ‘someone’ is Roger D’Aprix, a man who IABC named as “one of the most influential thinkers in the communication profession in the last 25 years.” We have one coincidence in our professional lives in that we both worked…

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