Content summary: Upcoming FIR Interview is coming; developing stories we’re watching: the SpinVox kerfuffle, patent for podcasting by VoloMedia, the extraordinary tale of Aral Balkan and Sys-Con/Ulitzer; Dan York reports on the Microsoft-Yahoo search and online advertising deal; the Media Monitoring Minute with CustomScoop; News That Fits: could marketing investments grow because of buzz?, Journalism.co.uk crowd sources how to write the perfect press release, why you should conduct a social media audit, what the CEO of Crocs did when a blogger threatened him (what would you do?); listeners’ comments discussion; the Twitgigs Experiment in London next week; music from M Lovers; and more.
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.
For Immediate Release: The Hobson & Holtz Report, for July 30, 2009: A 63-minute podcast recorded live from Wokingham, Berkshire, England, and almost live from Baltimore, Maryland, USA.
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at [email protected]; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR, or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday August 3…
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)