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Archives for June 2009

Mining the MJ community

June 30, 2009 by Neville Hobson 

This is going to be huge. The official Michael Jackson website invites its visitors to share their MJ memories in classic blog comment form. As of writing there are 354 044 memories “from Michael Jackson fans worldwide”, and growing naturally. Meanwhile, the Facebook page now clocks in 2 414 413 fans. On June 26, the same page had 880 991 fans… (Via The Blog Herald: Share Your Michael Jackson Memories.) As I write this post, the memories count has gone up to 366,543 and the … [Read more...] about Mining the MJ community

Filed Under: Business, Communication, Marketing, Online Media, Society, Trends, Web

What it takes to be a citizen journalist

June 30, 2009 by Neville Hobson 

Google just launched the YouTube Reporters Center. Ever captured a natural disaster or a crime on your cell-phone camera? Filmed a political rally or protest, and then interviewed the participants afterward? Produced a story about a local issue in your community? If you've done any of these things or aspire to, then you're part of the enormous community of citizen reporters on YouTube, and this channel is for you. The YouTube Reporters' Center is a new resource to help you learn more about … [Read more...] about What it takes to be a citizen journalist

Filed Under: Communication, Journalism, Online Media, Social Media, Society, Web

The Hobson and Holtz Report – Podcast #461: June 29, 2009

June 29, 2009 by Neville Hobson 

Content summary: Steve Crescenzo joins Shel as special guest co-host in Neville's absence. The Mayo Clinic's Lee Aase will fill in for Neville on Thursday. FIR Live from June 26 is up featuring a conversation about influencer outreach with special guest Gary Vaynerchuk, along with John Cass, Connie Bensen, Connie Reece, and Kaitlyn Wilkins of OgilvyPR. Neville welcomes Steve and explains his absence. Follow-up to a conversation from episode #459 about the value and future of paid conferences, … [Read more...] about The Hobson and Holtz Report – Podcast #461: June 29, 2009

Filed Under: For Immediate Release

Gearing up for a Michael Jackson bonanza

June 29, 2009 by Neville Hobson 

At various times during the weekend when I was out and about, I was checking the latest news on my iPhone, usually with the excellent Sky News app. It did amaze me at one point on Saturday to note that every major news story I saw was something about Michael Jackson. That’s almost all there’s been on TV news since the entertainer died unexpectedly last Thursday. But if you thought the news every which-way angle about what happened last week was overwhelming, and wondered when (or even if) … [Read more...] about Gearing up for a Michael Jackson bonanza

Filed Under: Business, Entertainment, Marketing, Music, Society, Web

Mashable’s one-stop guide to Twitter

June 29, 2009 by Neville Hobson 

Pete Cashmore of internet news site Mashable asks: Where's the user manual for Twitter? Where do new Twitter users go to learn about Tweeting, retweets, hashtags and customizing your Twitter profile? Where do you go if you want to know all about building a community on Twitter, or using Twitter for business? How can you find advanced tools for using Twitter on your phone or your desktop? One answer is The Twitter Guide Book from Mashable. Mashable is one of the best places on the net for … [Read more...] about Mashable’s one-stop guide to Twitter

Filed Under: Business, Communication, Social Media, Software, Twitter, Web

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Perspectives at the intersection of business, communication and technology - communicator, blogger and podcaster Neville Hobson analyses and discusses trends, behaviours and practices in digital and social communication to help you understand what they mean for people and organizations. More...

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