Jason Falls at Somesso London 09

10:45:35 AM: AudioBoo: Somessoboo1 http://is.gd/A5GJ

10:46:00 AM: Capturing tweets in Live Twitter about @jasonfalls speaking at #smo09

10:46:40 AM: Jason’s pesentation is about social media in regulated industries. #smo09

10:48:16 AM: ‘Social media requires a different mindset,’ says Jason. The foundational statement. #smo09

10:52:44 AM: Examples: financial industry, pharma, healthcare, insurance. #smo09

10:54:23 AM: Another example: spirits industry. That’s drinks :) #smo09

10:57:08 AM: Jason’s talking about DISCUS codes. Muts be US specific, new to me. #smo09

10:59:39 AM: In case you’re wondering: info on DISCUS codes. http://bit.ly/Ts4mh #smo09

11:00:37 AM: Guidelines are necessary, says Jason. Agree: everyone must know how to play the game. #smo09

11:02:56 AM: “The best lawyers are the ones who try to say yes.” I like that. #smo09

11:04:03 AM: RT @andrewgerrard: @jangles But…if you don’t like the game – change it. #smo09 <- within the guidelines, right?

11:04:58 AM: RT @podcaststeve: @jangles Excellent, thanks. Found it and I’m alerting my insurance client. <- @jasonfalls will be happy! #smo09

11:07:08 AM: The detail of everything Jason talked about today is on his blog: http://bit.ly/5dUzE #smo09

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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