Content Summary: Writing in ReadWriteWeb on April 7, Marshall Kirkpatrick provided the framework for this FIR Live discussion to address a thorny question: Is social media monitoring critical or creepy?
Our discussion explored many aspects of the increasingly-popular business activity of monitoring social media for references and mentions of you, your brand, your company, or any other topic you’re paying attention to. How does the human, conversational and informal nature of much social media – notably, Twitter – gel with a business need to rapidly acquire information that connects with other monitoring activity such as with automated CRM systems?
Discussion participants were FIR co-hosts Neville Hobson and Shel Holtz; Chip Griffin, CEO of CustomScoop (disclosure: a sponsor of The Hobson and Holtz Report); and Aaron Weber, Insight Manager at Spiral16; plus callers-in and listeners in conversation in the FIR Live chat room at BlogTalk Radio.
Additional perspective on the discussion: conversation and questions (plain-text file, opens in new tab/window) from the FIR chat room at Blogtalk Radio.
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This FIR Live Call-In episode is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)
[Blog] FIR Live #13: April 25, 2009 http://tinyurl.com/cr4w8w
Twitter Comment
Hobson: FIR Live #13: April 25, 2009: Content Summary: Writing in ReadWriteWeb on April 7, Marshall Kirkp.. [link to post]
– Posted using Chat Catcher
Twitter Comment
Using Twitter?? FIR Live #13: April 25, 2009 — NevilleHobson.com: [link to post]… toddlucier (t.. [link to post]
– Posted using Chat Catcher
Hobson: FIR Live #13: April 25, 2009: Content Summary: Writing in ReadWriteWeb on April 7, Marshall Kirkp.. http://tinyurl.com/cndfvl
Using Twitter?? FIR Live #13: April 25, 2009 — NevilleHobson.com: [link to post]… toddlucier (t.. http://tinyurl.com/cr4w8w
FIR Live #13: April 25, 2009: Content Summary: Writing in ReadWriteWeb on April 7, Marshall Kirkpatrick provided.. http://chilp.it/?046b18
FIR Live #13: April 25, 2009 — NevilleHobson.com http://bit.ly/St4UW
FIR Live #13: April 25, 2009 — NevilleHobson.com http://bit.ly/St4UW
Twitter Comment
FIR Live #13: April 25, 2009 — NevilleHobson.com [link to post]
– Posted using Chat Catcher
FIR Live #13: April 25, 2009 — NevilleHobson.com http://bit.ly/1I2mg
FIR Live #13: April 25, 2009 — NevilleHobson.com http://tinyurl.com/cr4w8w
FIR Live #13: April 25, 2009 — NevilleHobson.com http://bit.ly/VxInA
listening to #FIR http://is.gd/uSGR