This is not new, you might say: there are other services where you can do something similar. For instance, Utterli springs to mind.
True, itâ€™s not new â€“ it first appeared in early 2008 â€“ but I donâ€™t think it nor anyone else is claiming that it is.
I like it for its simplicity. Unlike some other services, Cinch doesnâ€™t require you to do anything other than phone its number and talk. Thatâ€™s it. No registration, no profiles to complete, none of that is required to use the service, which is free apart from the cost of a phone call to a US number (area code 646).
You do have the option, though, to register a phone number with Cinch and then assign that number to an identity you create as a web address, a URL. That way, your recordingsâ€™ RSS feed can be identified by that URL rather than a phone number.
So http://cinch.blogtalkradio.com/neville, for instance, rather than http://cinch.blogtalkradio.com/1234567890.
You can listen to that test recording in the player, above (if you donâ€™t see the embedded Flash player, which you may not if youâ€™re reading this post in your RSS reader, download the MP3 file: itâ€™s short, about 2 minutes).
Cinch is a neat service. I could imagine using it as a highly casual form of instant podcasting. I could also imagine using it in the workplace for verbal notes, for instance, that you might want to share with colleagues via the RSS feed that theyâ€™d subscribe to. You can pull it into your Friendfeed and other social aggregators for sharing.
Podcasting without any equipment, just a phone. Not a bad idea. How easier does it get?