The Hobson and Holtz Report – Podcast #430: March 12, 2009

Content summary: Next FIR Live on Blogtalk Radio on March 18; Shel’s at the Ragan conference in Las Vegas; Dan York reports; the Media Monitoring Minute with CustomScoop; discussion: what’s the best way to distribute a social media news release?; News That Fits: how the Guardian’s Open Platform could let a thousand stories bloom, social networking eclipses email so is email marketing still a sound strategy?, the difference between PR and publicity, Lockheed-Martin giving social networking a spin; listeners’ comments discussion and FIR Friendfeed Room round-up; music from Crush; and more.

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For Immediate Release: The Hobson & Holtz Report, for January 12, 2009: A 69-minute podcast recorded live from Wokingham, Berkshire, England, and Las Vegas, Nevada, USA.

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the show notes home page for info.

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Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at; call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter:, or at Jaiku: You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

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So, until Monday March 16…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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