Truth and consequences about trust

On the basis that a picture is worth a thousand words, the chart below speaks loudly and clearly about the decline in trust in businesses that’s practically uniform in almost all the 20 countries included in the Edelman 2009 Trust Barometer survey of trust and credibility in business and government, published yesterday. It illustrates the answer by those surveyed to this simple questions: Thinking about everything you have read, seen, or heard about business in the last year, in general,…

FIR Cut: Social software round-up

Overflow from FIR #417 on January 26, 2009. Social software round-up: The New Twhirl (preview release) for Team Seesmic-Twhirl Chat Catcher: Blog comments happen everywhere… PingPressFM: My real-time personal newswire Blubrry Powerpress Podcast Plugin from RawVoice: updated Download this podcast (4.36Mb, 9:28) If you want to automatically receive FIR Cuts as they’re published, subscribe to the RSS feed. (What are FIR Cuts?)

The Hobson and Holtz Report – Podcast #417: January 26, 2009

Content summary: Shel’s returning from Hawaii; congrats to Scott Monty; next FIR Live on Blogtalk Radio on Feb 7; the Media Monitoring Minute with CustomScoop; News That Fits: journalists say frustration with PR websites kills media stories, scandal over a Belkin employee’s questionable marketing tactics and the impact on Belkin’s reputation, 10 tips for PR and marketing in tough times, is live blogging breaking news a good idea?; listeners’ comments discussion and FIR Friendfeed Room round-up; advance news on planned…

Watching the Watchmen

I’m watching with great interest some of the social media communication Dan Light is involved with as part of the marketing for Watchmen, a movie about American superheroes based on a DC Comics series, due out in the UK on March 6. Directed by Zack Snyder – who directed 300, adapted from a classic Frank Miller graphic novel – the flic is at the top of my ‘must see’ list at the cinema for this Spring. I’ve worked with Dan…

Does Google Friend Connect have a point?

Early last month, I signed up for Google Friend Connect, the service that Google says lets you offer visitors to your site the means to be part of a community. It’s great, I think, as in a very short space of time, the number of people who have joined this site through Google Friend Connect has now reached ninety. On the site, in the right-hand sidebar (scroll down a bit to see it), you’ll find the Google Friend Connect widget…

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