Shashi Bellamkonda joined Network Solutions – which once held the monopoly on dot-com domain registrations – as a customer service representative. His use of social media in all of his jobs led to his appointment as the coordinator of social media efforts for the company.

In this FIR Interview, Shashi shares with Shel Holtz how he coordinates with other departments, how social media has been used to improve the company’s reputation, the metrics applied to his efforts, and a variety of other topics related to organizational adoption of social media.

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About our Conversation Partner

shashibellamkonda Shashi Bellamkonda works for Web hosting company Network Solutions as the first-ever Network Solutions “Social Media Swami.” He helped Network Solutions aggressively move into the online space to listen to and interact with its customers and win the 2008 SNCR Excellence in New Communications Award for Online Reputation Management/Corporate Division.

A prolific Twitterer, blogger, and product innovator, Shashi loves technology, testing new things and helping people. A self-described Internet junkie, Shashi has presented previously on “How to Sell Social Media to Your Boss” and Social Media Tools for Small Business.”

Shashi Bellamkonda started his blog to keep his many on and offline friends up to date on the coolest new things to check out and answer their questions on social media and technology from what to use and how, how to prevent popups, how to avoid viruses, how to save computers from hackers, and the ever popular “Why is my computer freezing?”

A resident of Maryland, Shashi Bellamkonda speaks 7 languages and ardently works to turn his hobbies into his profession.

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This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Podsafe music – On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)