FIR Speakers and Speeches – Social Media: Friend or Foe

This panel discussion was recorded during the Ragan Communications conference, “Corporate Communications in the Era of Web 2.0” at the Cary, North Carolina headquarters of SAS on October 16, 2008.

Mark Ragan, CEO of Ragan Communications, moderated the panel discussion, taking on the role of a CEO trying to get answers to his concerns and objections around the adoption of social media communication channels. Panel members included:

  • David Biesack, SAS
  • Shel Holtz
  • Vida Killian, Dell
  • Terry McKenzie, Sun Microsystems
  • Jim Ylisela, Ragan Communications


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(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.