The new marketing in Manchester

Tomorrow I’ll be in Manchester participating in Marketing 2.0, a half-day seminar from KMP Interactive Marketing and Technology. We will be discussing how the web is dramatically influencing the way in which people communicate and interact with brands and companies. My contribution to the overall theme is about public relations…

It can’t be harnessed

Reading Jeremiah Owyang’s post on phrases he overhears when people talk about social media reminds me of another one that I hear all too frequently: “Let’s harness the power of social media.” ‘Harness’ is one of the words many communicators and marketers have loved since the dawn of time. You…

Good to see you, Chicago

Getting ready to leave the Windy City after three fascinating days here. The picture above is one of many I shot this morning (Chicago time) along Michigan Avenue, all with my Nokia N95 8GB. I also did a video walkabout, so to speak, just walking with the video camera on.…

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