‘Ouch’ was the polite epithet I used.
Although the costs for using a mobile phone to make phone calls are within general acceptable limits, costs for data use remain ridiculously high.
A big problem I find is the difficulty in truly figuring out the actual costs for using the phone for going online, before you go online.
Just look at this, for instance – a snapshot of some of the charges for internet use from my Nokia N95 8GB:
All of these costs relate to something I was doing on the date in question that isn’t (yet) the typical kind of activity lots of people do, but I’m sure will be soon enough – streaming live video from the phone, in this case using Qik.
In this example, I was streaming via the cellular connection not wifi because there was no wifi available.
I now think very carefully before using the phone for internet connectivity via the cellular network purely because it’s pretty expensive.
Until pricing structures change, you’re not going to see the explosion in going online from mobile devices that is just waiting to happen.
And costs for data use are truly an extortion if you use your phone when abroad – here’s a horror story that could easily happen to anyone.
So what’s to happen? Will it be left only to the regulators to force pricing change?
Maybe enterprise will be part of the overall change, forced or otherwise.
It’s not to do with data use but good news all the same.
Anything that focuses attention on disrupting the mobile telecom pricing status quo.