After a 30-year absence, Gothic horror film maker Hammer Films is about to make a comeback, not in cinemas but on the web.
Who can forget Hammer’s iconic low-budget horror flicks from the 60s and 70s, especially those starring Christopher Lee and Peter Cushing?
BrandRepublic reports that Hammer has produced a new film, Beyond The Rave, that will be shown only on MySpace:
[…] ‘Beyond the Rave’ is MySpaceTV’s first UK co-production and will broadcast in spring 2008 as 20 "webisodes", before being released as a full length DVD, and being available for download.
[…] The film promises to deliver all the ingredients of a Hammer classic, including vampires, blood, death and suspense, but made for a 21st century audience.
I imagine "made for a 21st century audience" will mean lots of in-your-face horror stuff that would have been X-rated 30 years ago but today would hardly merit a 15 classification if it were released in cinemas.
Plus computerized special effects that you couldn’t do 30 years ago.
The teaser trailer gives a bit of a clue.
Can’t wait to see it :)
Incidentally, Hammer Films has a presence on three of the most popular social networks – MySpace, Bebo and Facebook.
No question that you go where your audiences are.
[Related movie news: New Jackass film to receive web premiere.]