In this edition of For Immediate Release book reviews, Kurt Sorensen reviews Killer Web Content by Gerry McGovern.
The book, according to the Amazon listing, “provides the strategies and practical techniques you need to get the very best out of your web content. The book helps readers to: provide visitors to their website with the right content at the right time, write compelling web content that users respond to and want more of, make sure their website has the best possible chance of getting into the first page of search results, and understand the benefits of blogs, RSS, and e-mail newsletters.”
Kurt Sorensen, an FIR listener, contributed the book review. Kurt is a Denmark-based professional who manages IntraTeam.
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Killer Web Content by Gerry McGovern
Publisher: John Wiley & Sons, Inc
Paperback, 224 pages
Published in September 2007
Available now from Amazon.com, Amazon.co.uk and other outlets.
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)