The Hobson & Holtz Report – Podcast #248: June 11, 2007

Content summary: Shel’s on his own today; Neville’s in Belgium; Media Monitoring Minute; follow-up on PR agency effort to recruit social media consultants; Lee Hopkins’ Report; One-Minute News: NBC releases widgets, Apple fans post iPhone commercials to YouTube, McDonalds takes a risk with mommy bloggers, revisiting the London 2012 Olympics logo fiasco, HP’s Eric Kintz answers B.L. Ochman’s question about hidden corporate blogs, 17 marketing uses for Twitter; Dan York’s report; the PR Store opens; listener comments; the music; and more.

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Show notes for June 11, 2007

Welcome to For Immediate Release: The Hobson & Holtz Report, a 61-minute podcast recorded live from Concord, California, USA, and almost live from Wokingham, Berkshire, England.

Download the file here (MP3, 28MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

In This Edition:


Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR; or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday June 14…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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