Satellite TV broadcaster Sky News will establish a news outpost in Second Life next month, becoming the first TV news channel to create a permanent presence in the virtual world. The 24-hour news channel is building a Second Life replica of the Sky News Centre to give residents a behind-the-scenes,…
Last week in London, I was on a panel to discuss a broad and thorny question: How is the PR industry adapting now that social media is heading for mainstream adoption? The event was PR Unspun, organized by Chinwag Live. The panel discussion and the Q&A that followed was recorded…
A phoned-in comment to yesterday’s FIR podcast from PR podcaster Bryan Person brought news of a new social network for communicators launched by Chicago-based Lawrence Ragan Communications. MyRagan.com quietly opened for business a few days ago. So quiet, in fact, that there’s not yet any reference to it on Ragan’s…
Content summary: Vote for FIR at Podcast Alley; the Media Monitoring Minute with CustomScoop; Digg tries to stifle community freedom, and fails; BlogPhiladelphia; Second Life community pressures Linden Lab with Project Open Letter; Katie Paine’s social media measurement white paper; Dan York reports on walled gardens; listeners’ comments discussion; news…
If I were on the corporate, PR and/or internal communication teams involved in any of these current business situations, I’d undoubtedly be burning candles at all ends: As soon as Barclays Bank’s bid for ABN Amro Bank looked likely to be a done deal, out of the woodwork comes a…
One question I often get asked when discussing Second Life from the business perspective is a tricky one: why do companies in Second Life put up with an environment where the infrastructure is continuously flaky? By ‘flaky,’ the meaning is generally related to things like slow connections to the Second…
Content summary: Update on the “How to do everything with podcasting” book; the Media Monitoring Minute with CustomScoop; book on tape meets RSS on iPod; blogging on behalf of a client and ghost blogging; study: influencers rely on the internet as a resource; blogger shuts down after Skype denies permission…
