The Hobson & Holtz Report – Podcast #245: May 31, 2007

Content summary: Join the FIR Facebook community; FIR #250 is soon; a bunch of ‘FIR Interview’ podcasts coming; IABC ConferenceCasts get underway; the Media Monitoring Minute with CustomScoop; a social media job description; Bruce Willis joins the conversation; the FanLib.com kerfuffle; the Melcrum Communicators’ Network debuts; it’s that time again: more dissing of PR; Google Gears blurs online and offline; Dan York reports on Mashable, the Melcrum Communicators’ Network, Facebook platform, Twitter ‘replies’ tab, new Windows Live Writer beta; listeners’…

PHP 5.2.2 breaks XML-RPC in WordPress

If you use an offline blog editor like ecto or BlogJet, and the server hosting your WordPress blog uses PHP version 5.2.2, you might encounter the problem I have for the past 24 hours. What happened was that every time I wanted to publish a post to this WordPress blog from BlogJet, I’d get an error message with this text: Invalid payload received from xmlrpc server.Server said:“XML-RPC accepts POST requests only.” Nothing has changed with any file in my WordPress…

Bruce Willis in conversation

Die Hard 4, the latest film in the Die Hard series of Bruce Willis action movies – known as ‘Live Free or Die Hard’ in the US – premieres in the US on June 27 (opens in the UK on July 4), and the movie studio mass communication machine is well on the road. In addition to traditional movie marketing, social media will play a role. For instance, Dan Light at PPC is behind the virtual Die Hard 4 expo…

Melcrum’s social network for communicators launched

Hard on the heels of MyRagan.com launched by Ragan Communications earlier this month comes the Melcrum Communicators’ Network from London-based research and training firm Melcrum. Perhaps ‘launched’ isn’t the right word as Melcrum don’t plan any specific announcements, relying instead on word of mouth to drive up awareness of the new social network. I’ve been taking a look at the new offering during its beta development last week. Dan York, though, has written a first-looks review – far more relevant than…

BBC broadcasts TV show within Second Life

The Money Programme will be the first BBC Television programme broadcast in virtual online world Second Life, according to a BBC press release last week: […] Reporter Max Flint and his spiky-haired alter-ego, MP Masala, travel deep into cyberspace to meet its virtual entrepreneurs, and find out how real fortunes are made. The programme will explore two different examples of these virtual worlds. First, places such as Second Life, which attempts to recreate the real world, with real trading and…

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