The Hobson & Holtz Report – Podcast #235: April 26, 2007

Content summary: Luke Armour’s virtual PR murder mystery; Shel’s Toronto experiences; the Media Monitoring Minute with CustomScoop; CIPR asks if PR qualifications are a necessity; are we taking too narrow a view about social media?; Gartner predicts 80% of internet users will use virtual worlds; voice coming to Second Life; Blue Cross pet charity launches petcasts; Dan York reports on landscaping, Ustream and podcast download statistics; Eric Schwartzman interviews Jeanette Gibson, Cisco Systems; listeners’ comments discussion; upcoming Ragan conference in London; the music; and more.

[Message from our sponsor: Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir.]

Show notes for April 26, 2007

Welcome to For Immediate Release: The Hobson & Holtz Report, a 62-minute podcast recorded live from Wokingham, Berkshire, England, and almost live from Dayton, Ohio, USA.

Download the file here (MP3, 28MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

In This Edition:


Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Monday April 30…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

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