The Hobson & Holtz Report – Podcast #232: April 16, 2007

Content summary: Talking on other podcasts: podcast411, Melcrum podcast, Forward podcast, PodLeaders, Engaging Brands; Coca-Cola launches Virtual Thirst contest in Second Life; Lee Hopkins is back!; highlights of Poynter’s Eyetrack 2007 study; contest to design the new Jardin des Halles in Second Life; social networking update; automatic news makes headlines and money; listeners’ comments discussion; news about Thursday’s show, and next week’s shows; the music; and more.

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Show notes for April 16, 2007

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 59:42-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

Download the file here (MP3, 27.4MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments; or comment at Twitter: You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday April 19…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

  1. Jon Hoel

    Hi Neville,

    It was very interesting to hear about a campaign with which you, Shel, CC and the Crayon team are involved.

    I’m sure that many other listeners would also like to hear from time to time in future episodes of FIR about the campaigns which you guys are doing.

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