Prediction 2007: A great year for communicators

I’ve been reading what a lot of bloggers are predicting for 2007.

If only a handful of these things actually happen, it will be a phenomenal year for people, for business and for Life As We Know It!

While I didn’t plan on making any predictions for 2007, I just reviewed a post I wrote on Jan 5, 2006 that was sort of a non-prediction but ended up as an actual prediction.

I think my concluding paragraphs are still valid:

[…] It’s not hard to see the enormous and further-developing impact […] communication and connection plus user-generated content will have on organizational communication (especially the connections). There for the taking is the new role for the communicator as counsellor and adviser on how the organization can make the most of this new environment as an engaged participant.

We’ll see further inroads being made into demolishing command-and-control communication practices, led from the bottom up, with some smart companies leading the demolition from the top down. We’ll also see continuing resistance to these changes from die-hard organizations (who will become less relevant in the overall scheme of things).

Boy, this will be a terrific year to be in the communication profession.

That’s seems a pretty good prediction for 2007.

What do you think?

Wishing you all a Happy and Successful New Year.

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.