Content summary: Luke Armour’s PR parody; CustomScoop to sponsor FIR; David Philips reports on why Google’s purchase of YouTube gives us an idea of how valuable relationships are to corporations and to PR; new ventures into Second Life from Dell and Edelman; review of PodcastCon UK 2006; UCLA police on YouTube; Skype PR issues – missing a boat?; listeners’ comments discussion; Thanksgiving Thursday; the music; and more.

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Show notes for November 20, 2006

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 73-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.

Download the file here (MP3, 33.3MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday November 23…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)