FIR Interview – Flemming Madsen, Onalytica: July 24, 2006

In this edition of For Immediate Release podcast interviews, Neville enjoyed a 21-minute conversation with Flemming Madsen, founder of Onalytica Limited, a London-based research company which provides tools and consulting services for a broad range of private and public sector clients.

Our conversation focuses on Influence and popularity on the topic of ‘blog marketing’, Onalytica’s latest research report published on July 21, 2006, and looks at the differences between influence and popularity.

About our Conversation Partner

Flemming Madsen is is the founder and managing director of Onalytica, a London, UK-based consultancy that specializes in quantitative measurement and monitoring of influence.

Download the conversation here (MP3, 9.6Mb, 21:00), or sign up for the Interviews RSS feed to get it and future interviews automatically. For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon. To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, sign up for the full RSS feed.

If you have comments or questions about this podcast, or suggestions for future interviews, email us at fircomments@gmail.com; or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Podsafe intro music – On A Podcast Intrumental Mix (MP3, 5Mb) by Cruisebox.

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Neville Hobson

Social Strategist, Communicator, Writer, and Podcaster with a curiosity for tech and how people use it. Believer in an Internet for everyone. Early adopter (and leaver) and experimenter with social media. Occasional test pilot of shiny new objects. Avid tea drinker.

Close