The sorry state of trust according to Edelman’s 2014 Trust Barometer


A key finding in the 2014 Trust Barometer published today by Edelman PR shows that, once again, public trust in governments around the world trails far behind trust in business. Moreover, the ‘trust gap’ has increased markedly in the 2014 findings compared to 2013 – now a 14-point gap – and, indeed, overall compared to […]

A leadership call to action to build trust


The broad decline in trust in business and political leadership we’ve seen over the past few years took a deep dive during the last twelve months as, today, less than a fifth of people believe that a business or government leader will actually tell the truth when confronted with a difficult issue. That’s the stark […]

HP’s new OfficeJet Pro 8500 on trial


How cost effective is your printer in terms of consumables like paper and ink or toner? Does it use a lot of electricity to run? Is it environmentally friendly in terms of manufacture, day-to-day operation and ultimate disposal? These are probably not questions at the front of your mind each time you send an email […]

Checking out Norton Internet Security

Finally I’ve had some time to set up a software app on my desktop PC to test it out and see what I think of it. The product is Norton Internet Security 2009 and I have a copy courtesy of Jason Mical and Tom Howells of Edelman and SpookMedia respectively. I’ve now installed it; the […]

Truth and consequences about trust


On the basis that a picture is worth a thousand words, the chart below speaks loudly and clearly about the decline in trust in businesses that’s practically uniform in almost all the 20 countries included in the Edelman 2009 Trust Barometer survey of trust and credibility in business and government, published yesterday. It illustrates the […]