Edelman

A leadership call to action to build trust

January 22, 2013

The broad decline in trust in business and political leadership we’ve seen over the past few years took a deep dive during the last twelve months as, today, less than a fifth of people believe that a business or government leader will actually tell the truth when confronted with a difficult issue. That’s the stark [...]

Filed Under: Business, Communication, Ethics, Leadership, Public Relations, Reputation, Society, Trends, Workplace Tagged With: Edelman

HP’s new OfficeJet Pro 8500 on trial

May 25, 2009

How cost effective is your printer in terms of consumables like paper and ink or toner? Does it use a lot of electricity to run? Is it environmentally friendly in terms of manufacture, day-to-day operation and ultimate disposal? These are probably not questions at the front of your mind each time you send an email [...]

Filed Under: Communication, Hardware, Public Relations, Reviews, Web Tagged With: Edelman, HP

Checking out Norton Internet Security

March 28, 2009

Finally Iâ€™ve had some time to set up a software app on my desktop PC to test it out and see what I think of it. The product is Norton Internet Security 2009 and I have a copy courtesy of Jason Mical and Tom Howells of Edelman and SpookMedia respectively. Iâ€™ve now installed it; the [...]

Filed Under: Experiences, Public Relations, Reviews, Software, Technology Tagged With: Edelman, Norton, Symantec

Truth and consequences about trust

January 28, 2009

On the basis that a picture is worth a thousand words, the chart below speaks loudly and clearly about the decline in trust in businesses thatâ€™s practically uniform in almost all the 20 countries included in the Edelman 2009 Trust Barometer survey of trust and credibility in business and government, published yesterday. It illustrates the [...]