Although I have a passion for technology, my business is about communication. It’s about using technology as a means to a communication end - enabling people to connect with and understand each other, and helping organizations realize the measurable benefits from a social approach to communication.

If you’re looking to connect with someone who can help you and your business understand how to build and develop genuine relationships with the people you want to connect with - whether those people are customers, employees, shareholders, journalists… anyone else you can think of - then we should talk.

As a communication consultant at the forefront of social media, I can help you -

• Understand the business benefits of using social media such as blogs, podcasts and RSS
• Determine what cultural impacts may arise within your organization from deploying social media, and working out how to address those impacts
• Create climates of trust that enable you to successfully take calculated risks in enabling your employees to use social media

Immersive Workshops

Designed to raise awareness and understanding about social media among specific groups of employees through an immersive and interactive approach to the subject matter, half-day and full-day workshops will enable your staff to really see what social media can do for them and your business.

Review this example workshop structure to see what I mean.

Such workshops can have additional value when structured as part of larger events in your company, eg, annual strategy meetings for communicators or marketers. This is not a prequisite, however, as I can work with you to design a workshop that fits whatever your needs and plans comprise.

Have laptop, will travel - I can lead a workshop at any location, anywhere. (A reminder: I’m based in the UK thirty minutes from Heathrow, and I can travel anywhere. Indeed, I have done so to work with clients in locations ranging from the US west coast to eastern Europe. I’d love to visit New Zealand!)

Online Seminars

Sometimes, it’s more convenient for employees to log on to the net from wherever they happen to be and participate in a short (one or two hours) online interactive session on specific topics related to specific situations.

So, for instance, a session on the strategic value of blogs in crisis communication planning could give corporate communicators useful insight into the role of social media in that particular situation, and aid them in their communication planning.

One-to-One Coaching

Keen to try Second Life but you’re put off by the seeming complexity of it? Want to know how to use RSS to make your life oh-so-easy in managing information? Or perhaps you’d like to try a practice hand at podcasting?

Whatever your need, I can come to your office or home (or hotel if you’re travelling) to help you get a good grip on the tools for tomorrow’s web that you do need to know about today. Trust me: you do need to know.

Podcasting

From concepts to final audio production, I can help you produce your business podcast. Whether for a special event or the start of an ongoing series, I can work with you on scripting, recording and production. MP3 file hosting, too, if you need that.

I have earned some credentials with podcasting:

• Co-host of the For Immediate Release series of business podcasts, on the air (so to speak) since January 2005 with nearly 300 regular episodes, interviews and reviews
• Contributing author to ‘How to Do Everything with Podcasting‘, the new book from McGraw-Hill to be released in June 2007
• Co-presenter of ConferenceCast, the official podcast of the IABC International Conference for 2006 and 2007
• A couple of business podcasts I’ve produced for clients that I can talk about - for Speedo and for BusinessAssurance.com

For any of these services, let me know your requirements and we’ll work together to create the right programme for you and your business.

The About page in this blog and my profile will tell you more about my background and experience. And you can Google me to find out what others have to say. Once you’ve done that, let’s have a conversation.

• See also Resources - articles, papers, presentations, etc, including downloads.

[Updated: June 3, 2007]