The evolving conversation ecosystem


One of the prime reasons to start and maintain a blog, especially for business purposes, is the conversation that might happen when you publish a post. You have something to say that others might have some views on, in agreement or disagreement, … [Continue reading]

The Hobson and Holtz Report – Podcast #749: March 31, 2014


Intro: Neville's away; our guest co-host is Olivier Blanchard, a brand management and digital communications consultant to companies and agencies around the world. Quick News: Google Glass in talks with Luxottica, makers of Ray Ban and Oakley … [Continue reading]

FIR Interview: Jay Lauf, Publisher, Quartz magazine


In September 2012, Quartz entered the evolving mainstream media landscape with its offering, a digital business magazine intended primarily for consumption on tablets and other mobile devices. There is no print edition. In the eighteen … [Continue reading]

The Hobson and Holtz Report – Podcast #748: March 24, 2014


Intro: Neville on Skype via a 4G connection from Three UK; welcome to our new sponsor, Igloo Software; FIR interviews coming soon: with Ekaterina Walter and Jessica Gioglio on their new book "The Power of Visual Storytelling", and with Jay Lauf, … [Continue reading]

Igloo Software joins FIR as our latest sponsor


Please join us in welcoming Igloo Software as the latest FIR Podcast Network sponsor. Igloo, which offers a web-based platform for collaborating at work, will join Ragan Communications and CustomScoop as sponsors of The Hobson and Holtz … [Continue reading]

Twitter eight years on


Today marks the eighth anniversary of Twitter, the communication platform that is globally ubiquitous today, the eleventh most-visited website in the world. From co-founder Jack Dorsey's first tweet on this day, March 21, in 2006, the number of … [Continue reading]

The Hobson and Holtz Report – Podcast #747: March 17, 2014


Quick News: The top 10 companies in the US doing the most to make their employees happier, Wikipedia considering change to paid-advocate rules, why every employee should be building weak ties at work, pushing back on Arik Hanson's Digg preference … [Continue reading]

Redefining today’s communicator in Norway


When I look at the landscape of the communication profession around Europe, I see similar issues that concern communicators, most notably how strategic are communicators (and the profession itself), abiding by codes of conduct and practicing ethical … [Continue reading]

Changing the game with native advertising


Does "native advertising" bother you? When I was first asked that question, my response was the inevitable "It depends..." And that primarily means: It depends on how open and transparent the advertiser and the publisher are about the native … [Continue reading]